USERS will probably not notice all that much. But the deal may be seen one day as a significant event in the internet industry. Microsoft and Yahoo!, the world’s biggest software firm and its leading online portal respectively, have reached a deal for a ten-year web search and advertising partnership after years of speculation about a tie-up. The combination, which was announced on Wednesday July 29th, is not as far-reaching as originally envisaged. But it is likely to create a serious rival to Google, the online giant that dominates both of these markets.
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Friday 31 July 2009
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